Sunday, June 24, 2007
Attention Lenscrafters shoppers
Luxottica, the parent company of Lenscrafters, buys Oakley Group for...a modest sum of 2.1 billion.
We say, the hell with Oakley, we never cared for that over-worked out, "Hello, I am on Prozac" look anyway. But what does it mean to consumers, especially those still hung up on Oliver Peoples and Paul Smith?
Yes, if you still don't know, Oakley Group bought Oliver Peoples not too along ago, inheriting at the same time the license to distribute Paul Smith Eyewear. Both tired has beens, OP and PS were never known for their creativity or quality and have not seen a fresh brush stroke in years and as such they will make perfect addition to Lenscrafters' line up of over exposed and peripheral brands.
Posted by Spectacles For Humans